Advice on back-of-envelope analysis of companies

How do buy-side analysts go about making back-of-envelope valuation on companies? What are the important metrics to consider? I'd appreciate any insights/contributions.
I have a buy-side interview coming up and will be given 1.5 hours to analyze a company from only the info to be given on the day (I'm guessing SEC filings, earnings call transcript, recent news, etc). Not sure if comparable info will be provided for relative valuation. No internet/computer access. No modeling.

 

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