Facebook is a powerful tool for some things
I've kind of become bored with Facebook. It's so, ya know, "been done." Basically, however, I'm a HUGE dog lover and, in general, a big animal rights/humane treatment person. Despite being a conservative, I'm basically a left-wing nut job on animal rights.
I've joined some dog groups recently and have found that Facebook has been a remarkably amazing tool for placing animals in need of adoption. In groups of 80,000 + people, all adoption postings get literally thousands of likes and hundreds of shares. I've been tracking the success the last few weeks and virtually every adoption request is successful, whether the dog is a puppy or elderly and incontinent.
It would appear to me that Facebook is still a powerful tool for those of like interests to connect and to make a difference. Unfortunately, I think it costs $1 now to send a private message to a non-"friend"...
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Point is, Facebook is still a powerful tool for non-profits where people share mutual interests.
I totally agree. One time I saw a dog picture get 100K likes, and like, it got 100K respects in only a few hours. That's powerful.
It works for some things. For most things it doesn't.
Does it work for advertisers big & small?
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