B-School Q&A w/ Betsy Massar of Master Admissions

I'm Betsy Massar, founder of Master Admissions. I'm glad to be here on Wall Street Oasis back with kindred spirits. Right out of Harvard Business School I worked for Goldman Sachs and have spent most of my professional career in and around the financial industry. I worked on both the sell and buy sides (Barclays Global Investors, now BlackRock), and have worked on Wall Street, Asia, and San Francisco.

You might think I am partial to HBS, but I'm actually quite fond of Stanford Graduate School of Business, as a communications and resume coach and an editor of GSB professors' academic papers. I am also a writer for the Journal of PortfolioManagement. Back to MBA admissions, I'm a member of the Association of International Graduate Admissions Consultants, the industry group, and a bit of an ethical watchdog on all things MBA admissions.

Lately I've been doing pro-bono work for the Forte Foundation, which has really amazing resources for women, and for a group called Service2School.org, which offers free application counseling to military vets.

And yes, that's me communing with a monkey in the pic.

For this Q&A thread, I'd like to focus on these two things:

1. How you can improve your profile to get into one of the best business schools in the world
2. How to talk about leadership in your application.

In both cases, the answers may surprise you.

I look forward to reading your questions and learning about you.
If you keep it to just a paragraph or two, it's easier for everyone to read and for me to include your question in my response. No worries about follow up questions, please ask!

I will do my best to check in often and respond promptly.