Cold Calling for off market opportunities

landbanker's picture
Rank: Monkey | banana points 61

I'm interested to hear if any of you guys know where commercial brokers source their cold calling lists from, whether it be going after multifamily, land, office. or industrial opportunities. If anyone has any special websites, soft ware, or companies that they use to build specific cold calling lists to target specific real estate sectors, I would greatly appreciate if you could share those. I'm also interested in knowing just how many people work at firms that take this approach to trying to source their own deals, or whether cold calling is mostly used by brokers. I'd appreciate any insight from those who know or have experience in dealing with this topic.


Private Equity Interview Course

  • 2,447 questions across 203 private equity funds. Crowdsourced from over 500,000 mem.
  • 9 Detailed LBO Modeling Tests and 15+ hours of video solutions.
  • Trusted by over 1,000 aspiring private equity professionals just like you.

Comments (11)

Mar 10, 2018

It's who you know

Mar 10, 2018

In San Diego we use several things. "The Apartment Directory" is a mom and pop operation that has been tracking owners and phone numbers for decades. People call on this list all the time. I don't. I do property specific searches with Prospect Now. The numbers in the system suck, but you'd be surprised how easy it to find principle by going to the Sec of State home page and pulling up their SOI on the LLC. It gives you principles name and address right there. Lots of resources can pull up these peoples home phone and cell phone too with a reverse look up.

    • 1
Mar 10, 2018

@PacNumber do you search for specific properties, such as 30-50 unit multifamily buildings through Prospect Now or for every 7/11 in California? How do you like the website? I have seen it, but was curious as to the quality of information. How is the predictive analytics for determining which properties are more likely to sell?

Mar 10, 2018

Subscriptions are cheap, about $85mo per county. You can search based on address, unit count, owners name, lenders name, loan date and loan amount. So on the debt side you can target 5yr and 10yr debt likely to refi too.

If you want to, yes, you can search for any amount of units you'd like. If you have good public record software like I do, you can find out the signer for the LLC on the deed of trust or Sec of State site.

I don't cold call just anyone. When I call someone I want to be able to trigger business thoughts in their minds because I came to them with some knowledge of a specific building they own and why now is the time to do a deal (loan, sale, etc).

I like the website and am planning on talking to my rep about how to use it better.

    • 1
Mar 11, 2018

@PacNumber thanks.

    • 1
Learn More

Side-by-side comparison of top modeling training courses + exclusive discount through WSO here.

Mar 10, 2018

you mean sucker list?

Mar 15, 2018

Op You've been asking a lot about cold calling and that's fine but you may want to look at other methods to drum up business. CC can be a grind especially if you're not seasoned. Have you tried other ways gain new business?

Apr 9, 2018

What other methods are you using?

Apr 2, 2018

Anyone have any experience with Property Shark? @PacNumber Would you say the Apartment Directory or Prospect Now is the best resource you've used to curate mailing or cold calling lists?

Apr 3, 2018

Prospect Now is good at sorting data based on public record data. The phone numbers are not good though. It's my understanding that the Apartment Directory has much better numbers.

    • 1
Jul 9, 2018
    • 1