Help me with my startup idea

Hello everyone. I'm an undergrad interested in the HF industry. I want to create a service (likely an app) that allows people, particularly college students, to put their money in, and invests it for them. There is a company, Titan, that does exactly this, except it is targeted at just everyday, normal people (not students). What kind of regulatory hurdles would I have to pass in order to do this? Would I need to take a series 65 exam?

Comments (8)

  • Intern in Consulting
Jan 10, 2022 - 1:24am

Targeted marketing. Can't invest in titan if you don't know what it is. 

  • Analyst 1 in PE - LBOs
Jan 10, 2022 - 1:29am

If students are a good market for this kind of business, Titan will have easily realized this by now (based on demographic analytics from their IG ads) and are currently putting more money into advertising it to them than you ever can. Even if you're investing 100% of S&M spend towards students, and they're only investing 15%, they are eclipsing your student-targeted spend in absolute terms and will have much better recognition than you.

  • Associate 2 in PE - Other
Jan 10, 2022 - 9:54am

Oh yes, let me hand over my money to a 15 year old who just wants to make a few bucks and demonstrate interest instead of a CEO who is putting their life into it 

  • Analyst 2 in IB - Cov
Jan 10, 2022 - 10:09am

You don't have to be the number one to make money, being the number 2 or 3 in a fast growing market can make you loads of cash. I don't know if you've ever looked outside but there is more than one car manufacturer, more than one computer manufacturer etc. Would've thought someone working in PE would know that…

  • Associate 2 in PE - Other
Jan 10, 2022 - 10:14am

Can you point me to whatever OP said that led you to believe he could be #2 or #3 in this market?

Jan 10, 2022 - 10:30am

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