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lke-delke:

Does that mean that I shouldn't waste time networking with people who went into banking and changed for smthg non finance related ?

I personally didn't bother reaching out to people outside banking, but I was fortunate to have a lot of potential contacts in banking that were from my undergrad school. Perhaps others can chime in on this.

ashimoga:

Great post and congrats. If your previous internship had no brand value, what sorts of things did you emphasize in interviews to pique your interviewers' interest?

I knew my technicals inside out, which demonstrated that my internships had taught me something. I also had a very solid story regarding my sporting background which provided me with a great opportunity to show my personality off.

I also focussed on my extra-curricular societies like the Trading and Investment Club - this is an easy way to show teamwork skills.

In my experience, knowing technicals cold and being a likeable guy were the most important traits.