It seems like no one is interested in the industries that serve us the most: cosmetics, personal care, pharmaceuticals, and food.
Having begun my sophomore year of college, I've met exactly zero people interested in joining any of these industries. Well, a few people I know want to be pharmacists but that's different from what I'm talking about.
What I am talking about, however, is this: money. And lots of it.
We all turn to technology in our pursuit of entrepreneurial happyness, but it seems as if we've completely ignored the wealth and public influence that could be attained from success in cosmetics, personal care, pharmaceuticals, and food, especially if you managed to bring your own company to success. I mean seriously, these companies are gigantic and we use their products every single day. Startups are not the only option.
Like anything else, being successful in these industries is difficult, especially in "mature" sectors like those in question. The obstacles are high, but the rewards behind them are greater.
Chipotle and Chick-fil-a are recent examples of success, the two companies having transformed the nature of popular fast food with its own new rules, appearing seemingly out of nowhere and taking over a respectable share of the fast food market. Financially, they are nothing compared to a McDonald's or a CocaCola, but their success has shown that it's possible to break into this industry and make incredible profits. You guys, if anyone, could be the ones to do it, regardless of how many obstacles stand before you in that pursuit.
I understand that there are huge players to compete against in these industries, but with excellent products and even better execution, whoever can reach high enough might be on their way to an empire. It's up to you to go after it or not.
Oh, and for the companies that already exist, there's always the C-Suite.
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