In a Bloomberg article last week, JP Morgan announced that it will begin using online behavioral science-based games to recruit college students.
"Beginning this year, the bank will be using the games, instead of in person campus recruiting and traditional college campus visits, to gauge and measure the interest and acumen of college students who seek to apply for jobs at the bank. The games will be in addition to video interviews that the bank has started using in recent years".
J.P. Morgan wrote in a letter to colleges that the new system will help "provide greater consistency and equitability for all who applied".
Any opinions on how this might change the game of recruitment in the long run if more companies decide to follow suit? How many of you have gotten opportunities via campus recruitment?