Tips On Later Stage VC / Growth Equity Sourcing?
Hey guys - recently started a new gig at a enterprise software focused growth VC (think Sapphire/Stripes/Scale/Insight).
Obviously as an associate a big part of being successful is identifying companies and reaching out to them - does anyone have any experience or tips on how to:
1) efficiently find the right companies in the stage
2) actually get in front of companies / break into rounds
I've had some success so far but would love to hear if anyone else has some experience in this space, also would be great to connect with anyone else working in the same industry to get some general pointers.
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I work for a Family Office HQed in Singapore, but invest worldwide. Our typical check size can be $25K - $5M depending on the round / geography etc. I know it doesn't sound like a lot - we also don't invest in later stage rounds in SV. Here's how we sourced our most recent round(s):
May not be applicable to your area so apologies in advance. Send me a PM if you have any more questions!
I work for a VC investing 5-20m at Series A-B, so this might skew slightly towards early stage.
Sourcing comes from 2 angles - I) Inbound, and II) outbound.
Outbound
1) Thematic: we are a thematic investor, so we will form a view on a vertical and then work out if any companies are investable/ hit our criteria. I use LinkedIn, Twitter, and email for cold outbound. Luckily we’re of a high enough profile that people respond. For very high value prospects, I’d arrange a warm intro or ‘meet them by chance’ at a conference.
2) Database Screening: using data sources like PitchBook, Crunchbase, and Tracxn to identify companies that hit our criteria. I then generally reach out cold.
3) Opportunistic at events: bit hit or miss.
Inbound 1) Advisers: I maintain some advisor relationships as later stage companies sometimes use bankers. Tbh - quality of deal flow is generally pretty poor. Don’t think we’ve ever actually close a deal with a company from this channel.
2) Founder Inbound: all VCs receive a non-stop stream of poor quality inbound - but to get high quality inbound you need to go out of your way to build your reputation (online and offline). If you become known as a specialist in a given area, people will come to you.
3) VCs: I network with a bunch of VCs and we share deal flow. This is a highly effective method and one of the best ways to invest your time. This gives you potential access to their portfolios when they’re raising and to pre-vetted flow. I see a bunch of companies which are great - but too early, too late, or otherwise outside my mandate: I go out of my way to share that flow with other investors (it’s good for everyone).
4) Portfolio & Broader Network: often reasonable quality - it pays to communicate your mandate and actually be helpful to people wherever possible. Goodwill goes a long way when sourcing flow.
Can you expand on #3 of Inbound please? If you're willing to say more would be appreciated. Thanks.
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