ZS Business Operations vs IQVIA Consulting

Trying to understand the difference between ZS Associates' Strategy Insights & Planning Associate and Business Operations Associate. Does anyone have any insight into the difference between these roles? Have an offer from Business Operations, trying to decide if it is the right fit given my interests (less in sales and marketing and more in data-driven pharma strategy).

Also have an offer outstanding from IQVIA's consulting arm, which from what I can tell is more in line with my interests but potentially offers fewer opportunities because consulting is not the company's main focus.

Any advice is much appreciated.

 

Have heard ZS is a much more respectable and renowned firm in Life Sciences - it is considered top tier in what it does. Don't know much else other than that so definitely take that with a grain of salt.

 

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