I personally find both ways to be fine. What I find more egregious is that in VC they go a level further where associates sometimes market themselves as "Partner" or "Tech Investor" as a ploy to be more successful in sourcing. Incredibly disingenuous in my opinion and I'm shocked that people think founders would be ok with that.

Array
 

Maybe headhunters are smarter than we think but I know people in my circle do it so that their profiles get hits when headhunters search for “private equity associates” on LinkedIn. Kind of meaningless because all the important ones should already have your profile but you never know which random headhunter will come knock on your door.

 

The real question is why do people in ECM/DCM put "Investment Banking Analyst"?

There is nothing wrong with working in capital markets, one could consider it a banking exit opp, but I feel it is disingenuous to put "Investment Banking Analyst" when you have no modeling experience

 

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