Pareto Principle

It states that for many outcomes, roughly 80% of the consequences or effects (outputs) come from 20% of all causes (inputs)

Author: Soumil De
Soumil De
Soumil De
Reviewed By: James Fazeli-Sinaki
James Fazeli-Sinaki
James Fazeli-Sinaki
Last Updated:April 2, 2024

What is The Pareto Principle?

Also often known as the 80/20 rule or the Pareto rule, the principle states that for many outcomes, roughly 80% of the consequences or effects (outputs) come from 20% of all causes (inputs). 

The Pareto principle was developed by the Italian economist Vilfredo Pareto and brought into the modern context by Joseph. M. Juran.

This concept's main aim is to highlight an unequal or unbalanced relationship between inputs and outputs in a situation. It explains how the majority of the output is because of only 20% of factors, which can thus be identified and prioritized. 

This principle is also often known as the law of vital few or the principle of factor sparsity. 

However, the Pareto rule is merely an observation and not a law. Although it can be broadly applied, there may be scenarios where the Pareto principle does not precisely yield the 80/20 proportions.

Key Takeaways

  • The Pareto Principle, or the 80/20 rule, posits that roughly 80% of effects come from 20% of cases, initially conceptualized by Vilfredo Pareto and further developed by Joseph M. Juran.
  • The principle highlights the unequal relationship between inputs and outputs and emphasizes that a minority of factors often drive most outcomes.
  • Utilized across various sectors, from economics to quality control, the principle aids in identifying and prioritizing critical factors for enhanced efficiency and decision-making.
  • The principle offers practical benefits such as increased productivity, better decision-making, and improved quality control by focusing efforts on the most impactful tasks or factors.
  • While widely applicable, the Pareto Principle is not a rigid law and may not always adhere to an exact 80/20 ratio. It encourages prioritization of impactful tasks without dismissing the significance of other factors.

Understanding the Pareto Principle

The principle was originally developed by the Italian economist Vilfredo Pareto.

In 1992, the United Nations compiled a chart illustrating the distribution of global income. The chart demonstrated a concentration of income among the wealthiest 20% of the population, aligning with the Pareto Principle.

He then carried out surveys to find similar distributions across most countries. In 1992, the United Nations compiled a chart called the champagne-glass effect, which showed that the wealthiest 20% of the world received 82.7% of the world's income.

Joseph M. Juran brought this effect into the modern world, using this principle in terms of quality control. He stated that 80% of a firm's output was from 20% of the factors. 

He suggested prioritizing a minority of resources, the vital few, due to their significant impact, without specifying a fixed percentage.

He explained this by using the term "vital few and useful to many," explaining that such resources were low in number but contributed the most and were the most productive.

This principle can be used in various fields, such as manufacturing, management, and human resources. The main use is to find the factor that contributes most to a particular event and focus one's efforts on that factor.

Example of the Pareto Principle

Let's take the example of a restaurant. The managers notice that they have put a lot of focus on the menu, the quality of food, the ambiance, and much more; however, they are facing fewer customers than their competitors.

Managers can thus use the 80/20 rule to find the critical differentiating factor between them and their competitors, which has the most significant impact on market share

After doing a proper analysis, the manager finds out that marketing is the main factor driving up revenue in the case of others. The other factors, while important, don't have as big an impact as marketing. 

Thus, the 80/20 rule helps management determine the most critical factor to help achieve a higher market share in the marketing initiatives. This means that management can focus its efforts on marketing and divert most of its budget towards it. 

However, this doesn't imply that the other factors are entirely irrelevant, as they contribute to customer retention and word of mouth, albeit to a lesser extent than the critical factor identified by the Pareto Principle.

Instead, it simply means that most of the focus should be on marketing initiatives.

Pareto Principle Uses

The 80/20 rule helps determine where to focus one's efforts to maximize output and productivity. If a particular result is segmented into smaller factors, the 80/20 rule can help a person identify the most influential part of that work.

Let's understand some of the uses below:

1. Increasing Productivity

The 80/20 rule helps identify which tasks will most impact the overall output. 

Thus, one can create improved outcomes by focusing efforts on only 20% of the most important tasks. This concept helps identify the most important activities and can help eliminate activities that have minimal effects on the outcome.

In the example above, management identified that marketing could have an influential impact on consumers. Thus, they maximized efficiency by using most of their time and efforts on the activity, giving them the biggest impact.

2. Better Decision-Making

The Pareto principle can help in making the best decisions in the problem-solving process. When a problem has multiple causes, this concept helps to identify which causes hold the most weight. Then, actions can be taken to rectify those causes.

For instance, in a restaurant scenario, there could potentially be various reasons for a low customer count, such as poor service, a bad location, or difficulty finding parking.

Note

These causes are comparatively minuscule compared to the major marketing problem.

3. Quality control

Based on the 80/20 rule, the Pareto chart is one of the significant tools used in quality control. A bar graph shows how much each cause or input contributes to an outcome or output. 

Each bar's length represents each cause's cost, which may be in terms of time, money, etc. The bars are arranged from longest to shortest to emphasize the most critical reason visually.

This chart helps emphasize which problem has the most significant impact and, thus, which problem should be focused upon the most. Moreover, Pareto charts can serve multiple purposes beyond emphasizing critical problems, including:

  • First, to analyze the frequency of problems or defects in a particular situation
  • In case multiple causes contribute to a problem, the chart can help focus most efforts on the most significant problem
  • Communicating the significance of the problems to others

Pareto Principle Practical Applications

The Pareto Principle, also known as the 80-20 rule, identifies the most significant factors contributing to a particular outcome, regardless of positive or negative connotations.

For example, it could refer to which hazards cause the most injuries in the workplace or which workers contribute most to the firm's overall output. The 80/20 rule can be applied to various fields, from business to sports. Some examples of these applications are as follows:

  • In coding, Microsoft observed by fixing the top 20% of most common bugs, over 80% of errors and crashes can be prevented
  • In health and safety, 20% of the most common hazards account for over 80% of injuries. Thus, by identifying these 20% of hazards and taking safety precautions against them, most injuries can be avoided
  • If a business sees that 80% of revenue is from 20% of customers, then the business can identify its target customers and build its strategies according to those customers
  • At a personal level, the Pareto Principle can aid in time management by helping individuals identify the most productive activities to focus on, thereby maximizing efficiency and effectiveness

Note

The principle helps one to focus on a few factors that are the most important instead of spending time and money on factors that may be of very little importance.

Pareto Principle Misconceptions

The Pareto principle should not be confused with a hard and fast law that must always be followed. It is simply a rule of thumb. While this law applies in many scenarios, it may not be applicable in many others. 

There may be situations where all the resources or factors are equally important. For example, there may be an organization where all the workers are equally efficient, thus making this concept inapplicable. 

Additionally, there may be situations where there are inequalities between inputs and outputs, but not in the exact ratio of 80% to 20%.

For instance, while the Pareto principle suggests that a minority of tasks often yield the most significant results, the exact proportion can vary and is not strictly confined to a 20/80 ratio.

The concept's main message is that a small number of tasks may most impact the overall output. The exact percentage may not always be 20%. Lastly, focusing on the most important 20% of tasks does not always mean that the remaining 80% of tasks can be completely ignored.

For example, in a business, most costs may be labor and raw materials, while the rest, like electricity, water, packaging, postage, etc., are of little weight. The 80/20 rule doesn't say that miscellaneous expenses should be ignored entirely. 

Instead, the Pareto principle advises prioritizing efforts on tasks with the most significant impact, such as reducing labor and raw material costs, while also considering and managing other expenses effectively.

Pareto Principle FAQs

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