Under Armour Overview
Company Details
Commercial sports retail.
Under Armour has one mission: to make you better. The Brand was created on a football field in 1996 when University of Maryland special teams captain Kevin Plank looked down at his heavy, sweaty cotton T-shirt and thought: there has got to be something better. So, he made a T-shirt that keeps you cool, light, and dry, so you can push yourself further. And it changed the way athletes dress forever.
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