Which Unilever do you use in comps? Personal Care Comps

This may be a stupid question, but do you use Unilever plc or Unilever NV in a comparables model? Company I am valuing is in personal hygiene in America.

I am thinking of just keeping either ULVR or UNA in the public comps universe because they are huge conglomerates...

Also... anyone else know any small-cap personal care companies? I ran a few screens, but most of the companies coming up don't really match.

 

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