Restructuring case

Hi all,

I had a restructuring case during my interview with one of the Tier 2 consulting firm.

The question is like "How to successfully sell the new product (i.e. software) through restructuring"

At the end of the case, the interviewer told me that i considered only qualitative aspect but not quantitative aspect (fiannce). So i am confused how to approch this kind of case and have 2 questions:

What can be the clarifying question to ask ?

What is the framework ?

Thanks a lot in advance!

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