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While Big 4 does dilute brand a little, the strategy arms are still seen as good. Strategy& has a good history because former Booz Allen and has about equivalent revenue to Kearney. 

This forum has a hard on for Strategy& deals though because it does PriVAte EqUIty work. 

That being said, many people view S& > K because Kearney has not really grown over the past twenty years. While S& has had its own troubled history, its been growing over the past few years and gives it arguably a more positive outlook.

So S& is def a solid firm and not clearly below K.

 

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