The Real Deal - Terrible Writing, Just Me?

Anyone else think The Real Deal has some articles that are terribly written. The site usually has interesting news, but when reading it it seems like the journalist has no idea about real estate. Just the way they talk about deals they own ("a x-unit condo" not x-unit condo building) referring to a condo building that was recently completed, calling an owner who's developed two projects out of their 100+ assets a developer or overall values of properties and people's interest in deals.

Just surprising people covering the topic can't read up and learn the language of the business to write an article.

 

I think they try to make it as down to earth and “hip” as possible - as it can set them apart from a lot of other finance/RE publications that can be a bit technical and boring. But I agree sometimes it just comes off as amateurish.

 
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Most of the content on the Real Deal is provided by brokers, who are notoriously not the brightest.  A lot of it is probably pulled directly from those releases/statemenbts.

Also, who cares if they write in industry jargon or vernacular?  Everyone knows that a 100 unit condo means a building with 100 separate condominiums.

Actually, now that I check, the Real Deal is right and you are wrong.  Merriam Webster defines a "condominium" as a building containing condominium units.  So it would be redundant to say a "condo building".  XX-unit condo is the right terminology.  Maybe it is you who needs to learn the language of the business?  It is always amusing when someone tries to make some ticky tack point and ends up with egg on their face.

As for calling someone a developer... developing two projects does mean you're a developer.  It's in the definition.  If that person wants to be called a developer and not an owner, then that is factually accurate so why not indulge them?  I happen to think the Real Deal does have some problems, in that it doesn't critically examine basically any claims that are given to it as promotional material (which is most of it), but when they write their own stories instead of blasting out whatever the latest fame-whore broker or developer has sent them, they tend to be surprisingly readable and informative.

 
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Not taking a stance on brokers publicly, but I love your hate of them hahahaha.....that being said per the OP the Real Deal almost seems like clickbait quick reads. Not always substantiated so it's a like grab attention and in honesty they do it well. They get people to talk about it and discuss a article which gets shared. The writing is short and to the point with usual bias, that means usually not very well written. 

 

At OP, I think you just have a gripe with how things are written now, not just exclusively the Real Deal. (I have the same thing as well though so I understand)

I would say its somewhat a polite thing to upgrade people when you talk about them, but a lot of stuff is way to over the top now. 

For example, say you were hosting a conference and had someone speaking who played in exactly 1 NFL game. You're not going to introduce them as "essentially a journeyman hack former NFL player who has played in 1 more NFL game than me". It's appropriate to call them an ex-NFL player. Where things get lost is people will now explain this person as "Legendary NFL player and superhuman, just missing out on the Hall of Fame". You get the idea.

 

It is a good place for transactions happening but they are clearly not real estate savy.    

I view their puff pieces as the kiss of death.  Everytime they put one out it is a matter of months before the sponsor in the puff piece is all over the delinquent list.

 

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