I just read this story of a 15 year old high school student who got a 2 week internship at Morgan Stanley in the UK, and wrote a research report on the teenagers and their media habit. This is all over the internet (Forbes, Huffington Post, Times etc)
After reading his short "research report", I thought that most of the things he said were rather common sense, and that the media is once again generating way too much hype over something not so extraordinary. Sure, this kid has some good insights for a 15-year-old, but I don't think the report itself is that great.
I wonder what those full-time research analysts feel right now... apparently this 15-year-old's report generated 5 times the interest from clients.
Read the article and his research report on
http://www.timesonline.co.uk/tol/news/uk/article6703399.ece
What do you guys think?
It's just because he's a 15 y/o kid. If I was an actual research analyst I wouldn't worry. I'm sure every decision maker who has a kid knows that kids nowadays generally don't read newspaper regularly. The Y generation and younger have other access to the news that interest them. The others are quite obvious anyway.
LOL His information is probably not the most updated. Why buy pirated DVD? you could watch it online!
He specifically says in his report that they are bad quality/have to be watched on a smaller screen.
I was reading the report this morning, and the part about Twitter took me by surprise.
twitter is overrated.. no1 gives a fuck what you're doing every hour.. unless your a celeb or business..
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