Investment Banking to Product Marketing Pipeline

Has anyone had experience transitioning from investment banking to tech product marketing? I have been in IB for the last 2 years and looking to make a transition to marketing as I feel like it would be more fulfilling/interesting/creative. How did you go about making this transition? Don't really have much marketing experience and also hoping to land at a big tech company so that the pay cut wouldn't be as drastic. Feel like the IB to marketing pipeline isn't as common so would love to hear any thoughts/experience taking this route.

Thanks in advance!

3 Comments
 
Most Helpful

Have you considered product management? These are sometimes called "product strategy" jobs. For a tech firm, the product manager is responsible for the product vision, gathering market / customer feedback, making sure the product meets the customer needs and monitoring the success of the product once launched. There is usually some marketing involved because you have to understand the problems that the product is solving for and how to sell it to the end users and bill payers.

Given your experience, you would probably find that a tech company that sells products to people in IB would appreciate your expertise (particularly one whose software you used to use). You may already even have contacts at some of these firms.

 

Cupiditate veritatis nostrum tenetur magnam. Iste error debitis et adipisci error. In omnis corporis quas expedita nulla ea.

Consequatur qui sit recusandae pariatur maxime numquam. Sint distinctio quas nam debitis est qui consequatur. Perferendis non aut in possimus aliquid quam. Sit explicabo eum possimus soluta et quia ea rerum. Magnam quia laboriosam vel et dolor numquam illum.

Deserunt maxime et repellat voluptatem. Aliquid perferendis dolorem molestiae et quam esse. Sed ipsum maxime numquam est.

Career Advancement Opportunities

October 2026 Investment Banking

  • Evercore 01 99.5%
  • Moelis & Company 01 99.0%
  • JPMorgan 01 98.4%
  • Guggenheim Partners 02 97.9%
  • Morgan Stanley 06 97.4%

Overall Employee Satisfaction

October 2026 Investment Banking

  • Moelis & Company No 99.5%
  • Morgan Stanley 02 99.0%
  • Evercore 01 98.4%
  • Banco Santander 02 97.9%
  • BMO Capital Markets 13 97.4%

Professional Growth Opportunities

October 2026 Investment Banking

  • Evercore 01 99.5%
  • Moelis & Company 01 99.0%
  • Morgan Stanley 05 98.4%
  • Goldman Sachs 01 97.9%
  • JPMorgan No 97.4%

Total Avg Compensation

October 2026 Investment Banking

  • Vice President (16) $429
  • Associates (57) $264
  • 3rd+ Year Analyst (8) $210
  • 2nd Year Analyst (28) $184
  • Intern/Summer Associate (16) $161
  • 1st Year Analyst (84) $151
  • Intern/Summer Analyst (76) $101
notes
16 IB Interviews Notes

“... there’s no excuse to not take advantage of the resources out there available to you. Best value for your $ are the...”

Leaderboard

1
redever's picture
redever
99.2
2
Secyh62's picture
Secyh62
99.0
3
kanon's picture
kanon
99.0
4
BankonBanking's picture
BankonBanking
99.0
5
DrApeman's picture
DrApeman
98.9
6
dosk17's picture
dosk17
98.9
7
GameTheory's picture
GameTheory
98.9
8
Betsy Massar's picture
Betsy Massar
98.9
9
CompBanker's picture
CompBanker
98.9
10
bolo up's picture
bolo up
98.8
success
From 10 rejections to 1 dream investment banking internship

“... I believe it was the single biggest reason why I ended up with an offer...”