I've been told about job openings at BBs - is it too direct to reach out to staffers I don't know?

So I've been told about certain groups having a hiring need, but don't know anyone personally who works in those groups...I do have analyst friends in other groups however, and was thinking of asking them the names of people in the groups that are hiring and directly reaching out to them thru mail/LinkedIn and setting up a meeting...is this too direct, or should I simply go through HR/online app? Bit of background - first year in bb trading trying to switch to IBD anywhere...not sure how hiring works in IBD groups but have been told generally MDs and staffers make hiring decisions, but I know neither any MDs nor staffers, so trying to figure out how to approach these openings

Any feedback would be appreciated....thanks!

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