Best Book on the Art of Selling?
Looking for the best books to learn about selling.
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Jeffrey Gitomer's "The Little Red Book of Selling" is a classic. Stuff by Zig Ziglar was also pretty good.
agree on zig ziglar.
paul j meyer is good, but I think it highly depends on what you're selling.
Came here to suggest Gitomer. +1
Anyone looking to sell anything-services, products, ideas...should read Zig Ziglar's "Secrets of Closing the Sale". I put myself through undergrad selling insurance, but got off to a horrible start the first 2 months; I didn't even expect to make it past probation. Then my boss handed me this book. I went on to make close to 50 grand that year (in 2004 dollars!) as a Sophomore in college.
I can honestly say that this book changed my life. You can easily learn any number of selling techniques, objection handling/rebuttals, and rapport building elsewhere but the hardest part is becoming a closer in those final few minutes of any interaction. This'll get you over the hump.
Rick Warren's "The Purpose Driven Church" http://www.amazon.com/Purpose-Driven-Church-Every-Gods/dp/0310201063
"The Psychology of Selling" by Brian Tracy is pretty decent
I've heard "Spin Selling" by Neil Rackham is good but haven't read it
Will give secrets of closing the sale a shot.
Book recommendation on selling/persuasion? (Originally Posted: 02/17/2014)
Looking to start a new read and looking for something on being able to sell/persuade others.
Buy-in by John P. Kotter and Lorne A. Whitehead. Excellent book on persuasion, a pretty easy read, and definitely makes you want to keep going through it. I don't think it's terribly long either- maybe around 200 pages? I finished it in 3-4 days easily.
Link: http://www.amazon.com/Buy-Saving-Your-Good-Getting/dp/1469231751
Always be closing
Influence by Robert Cialdini.
Margin of Safety - Seth Klarman A Random Walk Down Wall Street - Burton Malkiel Economics in One Lesson - Henry Hazlitt
Sales Tips and/or Book Reccomendations? (Originally Posted: 03/11/2011)
College is beginning to make me rethink my career and I think sales are something I would be good at. I'm good looking, loud, obnoxious (although a kissass, when the situation warrants it), persuasive and I don't take "no" for an answer. Why should someone with those personality traits be forced to crunch numbers for a living?
My problem is, I have zero sales experience and I feel like I lose my edge when talking to someone on the phone. I could never figure this out, because in person I usually possess an aura of confidence and knowledge, even when I know little to nothing about the subject matter, but the second I get on the phone I can't help myself from mispronouncing words, mixing up sentences, and saying "uhh" and "like" too much.
From what I've heard, cold calling is a big part of nearly any sales job. However, I'd like to think there's a way around it, such as hiring people to make cold calls for me and scheduling face to face appointments, or instead of spending my time cold calling with a phone, just show up at places where potential customers are likely be, and make my sales pitch in person.
Any tips for getting over my phone phobia? I know a phone phobia sounds kind of retarded, but I can't explain it, I just feel like I lose my edge. General sales tips and book recommendations are welcome too.
The two best books ever written for a comprehensive introduction into sales techniques are The Closers and The Closers - Book 2. The Closers is more sales psychology oriented, and Book 2 is more technique oriented. Read them both and you'll be unstoppable. They're particularly powerful for phone sales.
Thanks Eddie.
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