Running out of alumni to email

Absolutely! Based on the most helpful WSO content, expanding your outreach beyond alumni is a smart move, especially if alumni responses have been limited. Here are some actionable tips to help you:

1. Leverage Shared Backgrounds: Reach out to professionals with any shared connection, such as:

   • Hometown or region.
   • Similar college organizations or extracurriculars.
   • Study abroad experiences in the same country.
   • Shared interests (e.g., sports, hobbies, or clubs).

2. Target Non-Alumni Strategically: Non-alumni can be just as helpful, especially if they share a similar career path or background. For example:

   • Professionals from other schools in your state (e.g., if you're at Illinois, try Northwestern or UChicago alumni).
   • Individuals who also came from non-target or semi-target schools and succeeded in the industry.

3. Personalize Your Outreach: Customize your email subject lines and content to stand out. For instance:

   • Instead of "Student Looking for Advice," try "Avid Skier Seeking Career Insights" if they share that interest.
   • Mention any small connection you can find to make the email feel personal.

4. Use LinkedIn Effectively: Browse 2nd and 3rd connections on LinkedIn to identify professionals with overlapping interests or career paths. Engage with their posts or send a thoughtful connection request before emailing.

5. Follow Up Consistently: If someone seemed interested but hasn’t responded, follow up every 2-3 months with a polite reminder. Keep the relationship professional and focused on career growth.

6. Broaden Your Network: Attend industry events, career fairs, or conferences (e.g., NABA, ALPFA) to meet professionals in person. These connections can often lead to valuable referrals.

Remember, networking is about building genuine relationships, not just asking for favors. Keep your emails concise, professional, and focused on learning from their experiences. Good luck!

Sources: Networking 101 – 8 tips from a “non-target” school student, Networking 101 – 8 tips from a “non-target” school student, The Best Networking, Cold Calling and Cold Emailing Posts on WSO