Personal Finance Newsletter (Yes, Another One)
Hear me out...
I want to create a newsletter that is hyperfocused on my country's economy and ties academia to reality. Since entering the working world, I realized that there's so much about the financial ecosystem that never gets covered (at least not well). For instance... movement of share prices from most newsletters take the US aggregate ordinary shares and ignore other classes of shares altogether. Sometimes, ETFs are traded/bought/sold based on their names alone "S&P Index" without a proper analysis of the annualized returns or MER.
The goal would be to release this newsletter free of charge to whoever wants to read it (following the Morning Brew Model) and it would test (or even create) a skill in copywriting.
Now, I'm sure if you literally google "Personal Finance Newsletter" You're going to find 10,000 different subscriptions. So... what do you think of the ten thousand and first?
As for target audience, I'm thinking to target young adults from non-finance backgrounds that are around the age to begin creating their investment portfolio.
Was thinking about this the other day, interesting idea
^^
Newsletters would work better when not focused on something too niche imo. For example, if someone made a newsletter just on basketball, it wouldn't get as many views as one that has more topics, even if many people enjoy basketball. Additionally, if you send out newsletters every day, it gets boring / many people just don't bother reading.
Agreed, additionally, if there was a newsletter focused on something very niche like basketball, people would be more inclined to read it if it was created by a basketball player or something.
It's like how TikTokers will always have more subscribers on their actual account compared to a fan account that shares their content
Great pieces of feedback! I'm leaning toward bi-weekly or perhaps monthly newsletter. That would allow more time for research, and focus on quality over quantity.
And I know the notion of going too niche, but I don't think country-specifc is thaat niche. I'll fine tune the angle and concept further, thanks for the input, folks.
Just started a newsletter to lol this is my startup project essentially, hopefully by the time I finish university it makes enough for me not to work.
Sent a PM.
Would you keep working on it for 5 years without seeing any success at all? If no maybe don't do it.
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