Incentive Help - Sales Manager Compensation Structure

Hi all, currently running a small company w/ ~$5M in revs. Our customer portf. is small and is entirely B2B which is why we've never needed a sales department. We're now selling B2C products and currently hiring a sales manager.

I'm looking for ideas as to how to structure his compensation in order to make sure he is properly incentivized. Looking at something like this:

-Fixed floor salary -Phased Incremental variable component based on Quantity Sales targets i.e For every x metric tons sold you get an additional $x amount (Should I put a max ceiling on this variable component?) -Penalty for defaulting customers -Sales below a certain price level/unit do not count towards variable component -Variable $x amount decreases as credit days increase i.e If for every 30 tons you sell you get an additional $1,000, this bonus decreases by 10% for every week of credit given (-10% for 1 week, -20% for 2 weeks, etc..) and if there's no credit you get a 10% increase ($1,100)

Any input is greatly appreciated

1 Comments
 

Et eligendi enim et aut. Tempora neque fuga qui ut corrupti porro. Facere excepturi cupiditate explicabo est illo ipsa. Et est dicta quisquam culpa.

I'm an AI bot trained on the most helpful WSO content across 17+ years.

Career Advancement Opportunities

September 2026 Investment Banking

  • Evercore 01 99.5%
  • Moelis & Company 01 98.9%
  • JPMorgan 01 98.4%
  • Morgan Stanley 07 97.9%
  • Goldman Sachs 02 97.4%

Overall Employee Satisfaction

September 2026 Investment Banking

  • Moelis & Company No 99.5%
  • Morgan Stanley 02 98.9%
  • Evercore 01 98.4%
  • Banco Santander 02 97.9%
  • BMO Capital Markets 12 97.4%

Professional Growth Opportunities

September 2026 Investment Banking

  • Evercore 01 99.5%
  • Moelis & Company 01 98.9%
  • Morgan Stanley 05 98.4%
  • Goldman Sachs 01 97.9%
  • JPMorgan No 97.4%

Total Avg Compensation

September 2026 Investment Banking

  • Vice President (16) $429
  • Associates (56) $261
  • 3rd+ Year Analyst (8) $210
  • 2nd Year Analyst (28) $184
  • Intern/Summer Associate (16) $161
  • 1st Year Analyst (84) $151
  • Intern/Summer Analyst (76) $101
notes
16 IB Interviews Notes

“... there’s no excuse to not take advantage of the resources out there available to you. Best value for your $ are the...”

Leaderboard

1
redever's picture
redever
99.2
2
Secyh62's picture
Secyh62
99.0
3
kanon's picture
kanon
99.0
4
BankonBanking's picture
BankonBanking
99.0
5
dosk17's picture
dosk17
98.9
6
GameTheory's picture
GameTheory
98.9
7
CompBanker's picture
CompBanker
98.9
8
Betsy Massar's picture
Betsy Massar
98.9
9
DrApeman's picture
DrApeman
98.9
10
Jamoldo's picture
Jamoldo
98.8
success
From 10 rejections to 1 dream investment banking internship

“... I believe it was the single biggest reason why I ended up with an offer...”