Sourcing deals via email spam campaigns?
I work in PE secondaries. I used to belong to a shop that would blast out weekly email campaigns to LPs to see if they wanted to sell certain types of assets. We would gather basic data from Preqin (which was often wrong) and try and come up with a clever tag line. Most often groups would ask to be removed from our distribution lists but we did a decent amount of small, medium, and large transactions this way. I'm wondering if any PE firms bother with this spammy approach anymore? I personally hated it.
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