USC MSF Selection Criteria

I'm planning to apply to USC MSF program. I noticed that they said it is recommend you send your GMAT or GRE score, but it is not required. I'm thinking of not sending it because my vocab score is little low (vocab is my weakness) and my math score is above average but happy with it. What does USC MSF admissions care about when it comes to selection process?

If you want to know more about my background or figure out my chances of getting accepted to USC or other grad schools, I will post my resume or elaborate about myself (I have posted numerous times about this topic, but new things have happened) as long as you ask.