What Bubble? MS Buys 2% of LNKD

Defying all talk of a potential Social-Media bubble, Morgan Stanley AM has bought 2% of LinkedIn for at least $147m.

MS is bullish on LNKD at a valuation of $7.3bn, or at least its AM clients want to see some "Social Media" exposure on their portfolio allocations

Is this an investment driven by MS's opinion of LinkedIn's prospects or client enthusiasm? Or is it a $150m marketing ploy to help win a co-lead book running spot on the Facebook IPO?

$150m is an inconsequential sum on MS's $807bn balance sheet, however they (and their clients) will certainly feel silly if the social media bubble pops. It will be interesting to see who the other large holders are when that data is reported.

http://dealbook.nytimes.com/2011/06/09/morgan-sta…

 

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