Fox News set to woo cord-cutters with premium streaming service
For traditional news broadcasters with operations rooted to television, it makes perfect sense to venture into news-based video streaming service. The latest to join the league of media houses trying their luck in the streaming space is Fox News, apparently taking a cue from the prevalence of cord-cutting among youngsters and the internet’s increasing clout on the news/current affairs audience.
The premium customers of Fox News, a division of 21st Century Fox, will soon be served with a direct-to-viewer streaming service that would offer the network’s highly popular commentary-and-opinion programming. While Fox Nation is expected to go on air in the fourth quarter, little is known about the pricing. Hosts Sean Hannity and Tucker Carlson, currently the favorites of prime time audience, are likely to be part of the digital version also. The programs, a mix of subscription-based streaming content and long-form programming, will be designed to cater to the taste of young viewers.
Hmm, I don't think Fox's target audience age of 75 to dead knows how to operate streaming services. No one set this up for their parents.
Median age of a prime-time fox news viewer is https://qz.com/738346/fox-newss-biggest-problem-isnt-the-ailes-ouster-i…</a">literally 68 years old. Have they never heard of a venn diagram?
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