What's special about Barcalys Cap?

Hi guys, I do need some help on the open question. I am digging around Barclays' website, but I have found nothing that Barclays exclusively features. I am wondering what is the angle do you usually work on for these kind of questions such like how do Barclays differentiate itself from is competitor. Many thanks!

5 Comments
 

UFOinsider,

Thank you for the link, this is really interest read.

However I am sure that using "interesting facts" as the answer for "Why our investment bank?" question is rather lame, it shows that you don't have an answer but came across an interesting article. Seriously, you wouldn't apply to the company just because it is most interconnected, right? Maybe you can mention it as a remark in a joking manner after you provided serious answer for this.

And serious answer most of the time is just nicely crafted non-sense BS.

 

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