Business Development Role/Transition - Advice
Hey everyone,
I'm looking for some advice on a PE-related career move. Right now, I'm working in a general marketing/comm role at a LMM PE firm, but am being moved into more of a marketing/business development position, as the firm thinks I will have more value in BD.
I don't come from a typical sales or PE/IB background, as my foundation is in marketing, specifically. I'm trying to do my due dil to set myself up for success in this new position, as I know it's a big jump. It has been difficult thus far to find other marketing or BD-focused individuals in the LMM PE world to network with and bounce ideas off of.
I'd appreciate your thoughts on the following:
- Has anyone successfully made this type of transition before? If so, any advice to share? (I know this is a total shot in the dark but I'd be remiss not to at least ask!)
- What hard and/or soft skills should I focus on developing? Thus far, I've focused on improving my knowledge of the deal process, deal screening, and cleaning up our intermediary database and marketing funnel.
- Any recommendations for books, courses, or certifications to get me prepared?
- Any other words of advice or things I should consider (networking tips, etc.)?
Thanks in advance for your help!
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