P***hub acquired by Ethical Capital Partners
you can't make this up lol. Thoughts?
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Comments (19)
Lol who were the advisers? LionTree?
This means those Valsoft guys are about to go on a buying spree lol
Pornhub owner MindGeek sold to Ottawa private equity firm
*buys the biggest porn site* LMAO
Array
It's sad but is anyone surprised? This is where we are as a society....
This is ripe for a South Park episode
Actually you can and it is.
I think Litquidity is behind the news, but what's baffling is that FT fell for it and now I can read about it in several news outlets in different languages.
Litquidity really flexed the street on this one
Day by day, I like lit more and more. This is hilarious if true
Coincidentally, there was a Netflix documentary (Money Shot) on the industry released just yesterday. Think this whole deal is a complete hoax.
Quick search brings up a primary source… how are people getting hoax out of this? Is this a fake fund website?
https://www.ethicalcapitalpartners.com/news/ecp-announces-acquisition-of-mindgeek%2C-parent-company-of-pornhub
The board advisors are real tho
That was the funniest part. At first i thought it was a joke, especially that unofficial watermelon crushing between thighs. But them everything was real when I Googled their names.
Lots of opportunity for further market penetration.
Heard from insiders that the most valuable piece of the deal was the marketing materials. Literally, every buyer just took a book as a matter of principle.
Asa Akira Capital LLC
Looking at the team and the advisory board I think they're gonna try to "clean" up the site and only have videos (you know like no sketchy stuff where you can't really trade the origin and what not…)
They have doctors of sexuality studies and ex-litigator types.
hoping it's not gonna be some woke BS.
I mean all that alone sounds woke. I guess the way to monetize must be -> let's kill the content quality but the viewership is still 1/10th of what it was. And now given we can trace all the content we can say increase ad dollars by x% - I bet porn generates a very tiny fraction of $/viewer as any other media type so to increase that even a bit is likely worth losing many viewers
time will tell
They look the wokest of all human beings.
Maybe. But never judge a book by its cover. They be pretending to be or maybe they're uber conservatives.
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