55+ Active Adult Sources

Hey everyone -

I have scavenged this site and found very limited information on active adult, specifically 55+ communities.

I was recently assigned to take the lead as Development Manager on an active adult community (currently in design phase) and this is one of the few niches that I have limited to no experience with (it doesn’t help that I’m not the target demographic).

The only discussion I’ve found (which is very helpful) was this one: https://www.wallstreetoasis.com/forums/active-adu…

For this particular project, we are aiming for 55+ active adult with no medical services whatsoever. Our market study is showing surrounding demand demographics in the primarily 60 to 65 age range. It is located in a suburban setting about 45 mins from a major city in California.

From previous research it feels like the I understand the bigger distinctions of the space - projects usually offer light daily breakfast, higher rent premiums to restrict younger residents, slower lease up time given prospect transitions out of single family homes and the importance and intensive operations of this space.

Those of you who invest or develop these projects, what are some design nuances to be aware of? Where can I find additional resources? Who are the major players? Any help would be much appreciated.