Brokerage Research Reports - Do You Trust Them?

Do you trust the research reports that brokerages put out? Has anyone ever read one that says "Hit the brakes on this asset class now", or "Sell now its all down hill from here"?

Obviously there is a COI here. I'll be honest, I haven't read a good deal of the research that's published in these reports, but the ones I've glanced over all seem to indicate that there's potential for upside across all asset classes. What's your .02?

Anyone know of any CRE research reports that are published by more impartial sources?

6 Comments
 

Also, you're spot on about the COI that brokerage houses carry in terms of their research. Why would they ever slap a "Sell" or negative opinion on a market they are doing a majority of their deals in - would make no sense..

 

In my experience, the large brokerage houses will tell you whatever you want to hear to get that "listing". Want a 5 CAP for your crap asset in a tertiary market? We'll get it for you!

 

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