Becoming a Target School - What Does It Take?

How does an institution start sending its graduates to MBB/BB IBD gigs? Are there any semi-targets (or non-targets, for that matter) that have climbed their way up the ladder in recent memory? Will campuses currently split down the middle between target and complete non-target (i.e., NYU Stern vs. CAS, UMich Ross vs. LSA) stay that way?

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