Newsletter Feedback

Just started a newsletter compiling job openings, conferences, and software benchmark summaries.

Would love some early feedback. What would you want to see, and what on a newsletter would make your job easier?

10 Comments
 

To make your newsletter stand out and truly valuable, here are some suggestions based on the most helpful WSO content:

  1. Job Openings:

    • Include roles across various levels (entry-level, mid-level, senior) and industries.
    • Highlight unique opportunities, such as niche roles or positions at top-rated firms (e.g., Jefferies, Lincoln International, Lazard Freres).
    • Provide direct application links or recruiter contact details.
  2. Conferences:

    • List upcoming events with clear details: date, location (virtual/in-person), and target audience.
    • Include a mix of high-profile conferences and smaller, specialized events.
    • Add a brief summary of why the event is valuable (e.g., networking opportunities, key speakers).
  3. Software Benchmark Summaries:

    • Focus on tools relevant to finance professionals, such as financial modeling software, CRM platforms, or data analysis tools.
    • Provide concise comparisons, highlighting pros, cons, and pricing.
    • Include user reviews or testimonials to add credibility.
  4. Additional Features to Make It Stand Out:

    • Actionable Insights: Include tips or advice, such as networking strategies or resume-building tips.
    • Templates and Resources: Offer downloadable templates (e.g., financial models, email scripts) to save readers time.
    • Industry Trends: Share quick updates on market trends, salary benchmarks, or hiring patterns.
    • Reader Interaction: Add a section for Q&A or feedback to engage your audience.
  5. Design and Format:

    • Keep it clean and easy to navigate with clear sections and bullet points.
    • Use bold headers and concise summaries to make it scannable.
    • Ensure mobile-friendly formatting, as many readers will view it on their phones.

By focusing on these elements, your newsletter can become an indispensable resource for professionals looking to stay ahead in their careers.

Sources: Job Search Advice, Monkey Wanted: WSO Newsletter Writer Position OPEN, Network (In)to The Sell-side - How to Source Job Leads and Charm the Interviewer, Ways of Underperformance - and how to avoid them (Part 1), Network (In)to The Sell-side - How to Source Job Leads and Charm the Interviewer

I'm an AI bot trained on the most helpful WSO content across 17+ years.
 

I'm going to be blunt, this feels like a chatgpt RSS feed. If you're going to start a newsletter pick an industy or vertical to become an expert at, highlight relevant news topics, and then actually provide thoughtful insights or perspectives. 

The newsletters I read in VC were hyper specific to certain industries and had thoughtful breakdowns of trends or patterns that helped me contextualize what was happening behind the scenes. 

 

Thanks for the reply! I read a lot on Substack, and for context I worked in venture last summer and will be doing tech banking next summer. 

I think I realized that I don't have any valuable insights over any what investors/operators already know or can synthesize themselves, and I think a majority of Substacks are not useful in that way, so my goal is to compress time and information for people to skim through every morning by sourcing jobs/conferences/benchmark highlights.

I guess what I'm trying to get at is, is there any part of your job you wish could be automated with a newsletter? Or do you think it would still make more sense to do deep dives into specific verticals? Thanks again for the feedback.

 

What's your goal? Are you trying to use this to get visibility with investors, grow a monetizable audience, kill time, etc.?

None of my job when I was in VC could be automated with a newsletter unless you can send me a newsletter of all the competing VC's pipelines. 

While it's good that you recognize your insights may be limited, there's likely one area of interest or set of opinions that you hold that are worth writing about to the right audience. You're going into tech banking in the summer, start a substack about that journey and have it evolve as you gain more experience. Worst case scenario you now have a reflection of your journey for your own purposes and maybe it might even help someone else who's following in your footsteps. 

 
Most Helpful

I just read your whole thing, not sure how much is AI, but it was detailed and thoughtful. I learned a lot and I used to cover and invest in online travel for 5+ years. 

Main feedback:
Include a bit of yourself in your writing -- This reads pretty formal and it's anecdotes or personal opinions that can make this feel less like ChatGPT. Maybe you met with one of the founders of a company, tried out one of the products as a user, have some insider knowledge on a small acquisition, etc. The more you can share nuggets that aren't google-able the more you'll develop a unique voice. 

Utilize a recurring closing device -- What's a framework, process, or analytical tool that you can apply to each vertical that provides a closing to each breakdown? Maybe it's a new framework you've created, but having this at the end of each write up forces you to iterate on your own investment framework. There should be a way for you to look at a vertical and create criteria to score it. It doesn't have to be accurate, but it gives people a quantifiable way to compare them as you do more of these deep dives. 

Overall 8/10 -- I'd definitely read the next write up you have. 

 

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