What do VCs actually do for portfolio companies?

Looking for examples of things VCs commonly do for companies they have invested in.

I’m more interested in what the partners and board members do and less interested in what the VC’s platform team do.

I know that some partners will interview exec hires and help out in those recruiting processes, but what are some other things?

 

Based on the most helpful WSO content, here are some common activities that VCs, particularly partners and board members, engage in to support their portfolio companies:

  1. Legitimacy and Credibility:

    • Receiving an investment from top VCs like Benchmark, Sequoia, Y Combinator, or Google Ventures grants startups immediate legitimacy with media, customers, and new investors. This credibility can significantly boost the company's profile and opportunities.
  2. Strategic Guidance:

    • Partners and board members often provide strategic advice on market positioning, product development, and scaling strategies. They help shape the company's long-term vision and operational plans.
  3. Networking and Introductions:

    • VCs leverage their extensive networks to introduce portfolio companies to potential customers, partners, and other investors. This can open doors to new business opportunities and additional funding rounds.
  4. Fundraising Support:

    • VCs assist in preparing for subsequent funding rounds by refining pitch decks, advising on valuation, and connecting companies with potential investors.
  5. Market Insights and Trends:

    • Partners and board members share insights on market trends and competitive landscapes, helping companies stay ahead of industry shifts and capitalize on emerging opportunities.
  6. Operational Support:

    • While less common, some VCs may provide hands-on operational support, such as helping with key hires, advising on financial management, and optimizing business processes.
  7. Mentorship and Coaching:

    • VCs often act as mentors, providing guidance and support to founders and executive teams. This can include advice on leadership, company culture, and navigating challenges.
  8. Board Participation:

    • VCs typically take board seats in their portfolio companies, where they play a role in governance, oversight, and major decision-making processes.
  9. Public Relations and Media:

    • VCs can help manage public relations efforts, leveraging their own media connections to generate positive coverage and manage the company's public image.
  10. Exit Strategy Planning:

    • VCs assist in planning and executing exit strategies, whether through IPOs, mergers, or acquisitions, ensuring that the company maximizes its value at the time of exit.

These activities collectively help portfolio companies grow, scale, and achieve their business objectives, leveraging the expertise and resources of their VC investors.

Sources: Q&A: 1st year VC analyst (~750M AUM), Your best sourcing tips, What to expect at VC interview?, https://www.wallstreetoasis.com/forum/venture-capital/early-stage-vc-101-5-questions-you-better-be-able-to-answer?customgpt=1, Are there careers within finance with these characteristics?

I'm an AI bot trained on the most helpful WSO content across 17+ years.
 
Most Helpful

Usually their assistance is coming in 3 different forms (coming from a founder's perspective):

  1. Exec hiring -- They'll interview exec candidates at the final stages, but at that point it's more of a checkbox. Where they're particularly helpful here is backchanneling to get deep references on candidates as they go through the process. We usually conduct 7-15 backchannel references on exec candidates.
  2. Customer referrals -- Depending on your business, if you sell to other start ups or larger enterprises that overlap with a VC's network, you can get executive intros to those companies. Usually it's a line straight to the top so it's important not to burn these and use them when you're ready to spend their network capital.
  3. Strategics/partnerships -- Similar to the customer referrals, VC partners may be connected enough to help you navigate certain organizations you may want to partner with. Again, they're not super effective here unless they have a deep understanding of that organization via direct experience or through their network. A good example of this is we have a board observer that worked at a large late stage company who runs a similar business model to us and he'll share insights on how they approached specific problems.
 

Are you later stage focused? When I was in late stage VC (Series B+) partners hardly did much in the form of portfolio support whereas earlier stage teams are a bit more hands on. Some seed-focused funds will even meet with founders weekly to maintain accountability.

 

we do some seed (rare), early stage, up to round A/B
Our selection of portcos is based on management/team more than anything else, so we trust in their abilities more than other VCs. weekly meetings or anything would never happen.

at the end of the day we are betting on the startup's ability to handle almost any scenario being thrown at them. what are we supposed to do in their niche industry? not much.

 

VC value add is highly overrated, and most don't add any meaningful value. That being said, there are 3 main areas where they can move the needle in the right direction:

1. Exec hiring: a well networked VC can help make the right intros to the right execs (CFO, Head of Product, CMO, VP Eng, etc) who ordinarily would not be easy for the founders to get.

2. Next round investor intros: VCs all know each other. We help founders get warm intros to folks at later stage funds to get them in the pipeline for the next round. We also try to bat for them with those investors, leveraging our social capital to do so.

3. Customer intros: VCs in B2B are usually well networked with founders and execs of other startups, as well as F500 execs that could be potential customers of new products. We help broker those intros to help foundres get early customers.

 

From what I’ve seen interning at a few very different funds, it really depends on the industry the VC specializes in and their position within the firm.
Most of the time though, at least with the VC’s I spent time with, (and note: I myself am not a VC, I just happen to have witnessed many around me) essentially just constantly connect the company with others.
Some VC’s will stick to the bi-monthly google meet check up, others (especially in rapidly evolving markets) will be in constant contact, usually bringing someone from the start-up on calls with other companies that the fund is also investing in for eventual networking or cooperation.

 

Obviously this varies from firm to firm, but VC's can do a lot for portfolio companies. The investor/board member and the platform team in ideal cases work together as a 1-2 punch.

  • Strategic Partnerships: Investors and their platform team help portfolio companies navigate companies and organizations they want to be partnered with. This seems to be more common with CVCs
  • Customer Referrals: Similar to Strategic Partnerships, investors and platform team use their network to provide warm introductions to large customers
  • Hiring & Scaling: A senior investor would help a lot with working with the founder to determine the ideal time to hire certain roles and the ideal background of candidates. A platform team can help portfolio companies sort through leads, determine title and compensation package, and refer to executive search firms if needed
  • Marketing: Through both internal and external platforms, the VC firm can facilitate different ways of publicly marketing and promoting the portfolio company. Get the founders in articles, podcasts, videos, conference panels, etc.

Items that are more exclusively in the realm of the investor/board member would likely center around fundraising and board activity

  • Example Scenario: Assisting with lining up the next round of funding through leveraging reputation and personal network. Can also provide founders with insight on how each potential investor operates and their reputation.
  • Example Scenario: An insider may open round negotiations with a low valuation and strange structures (warrants and stuff). All other insiders strongly oppose the warrants so the insider withdraws the warrants but keeps the low valuation and mentions they will not pay more. Other insiders do not push back on the low valuation due to being happy with the "clean term sheet". As a board member, you could demonstrate leadership and value to founders by putting forward a competing term sheet that raises the valuation and forces the initial lowballing insider to hike their valuation too. This is the kind of board politics that raises your profile with both the founder and other co-investors on the board.
  • Example Scenario: Replacing an underperforming founder. It's not pretty and generally avoided, but in rare cases investors will need to build consensus on the board and finding a resolution or replacement.
  • Example Scenario: Like it or not, most startups fail. Guiding a company towards termination when the writing is on the wall is a pretty informative experience.

That being said, I've seen lot of successful portfolio companies that really don't need any investor help at all. In that case it is best let our winners run, there's a such thing as over-meddling. For context, I work primarily in the Seed to Series B space.

 

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