Question - What kind of company should I write equity research report on?

What kind of company should one write an equity research report on?

Like what reasons should someone have for writing a report on Company XYZ?

I'm trying to decide what to write an initiation report on. Could someone help? I was thinking Caribou, but everyone covers that, and it's not like there's something that most analysts are missing that I could pick up on...

Thanks! Any help is greatly, greatly appreciated!

19 Comments
 

mbaer2012 - this is for myself..i'm a sophomore in college and i'm just trying to learn

"Respect others in their view, and demand that they respect yours. Love your life, perfect your life, beautify all things in your life."
 
futurectdoc
einvarif this is for an interview, ticker: RICK

I second RICK, just remember to make a few visits, it's what any good analyst would do prior to initiating coverage.

LOL @ RICK

 

Do people write neutral reports?

"Respect others in their view, and demand that they respect yours. Love your life, perfect your life, beautify all things in your life."
 

For an initiation report it's pointless because it is unactionable, how are you going to broke a client that I think you should do nothing with this stock. You might as well wait until there is a story to broke. People do write neutral reports when they are changing ratings and they see the investment thesis doesn't have any more legs. The one exception to this rule is if an analyst is launching new coverage on an entire sector then it is ok to publish neutral reports since you are trying to draw more attention to your buy and sell picks.

 

One of the most underrepresented sectors is community bank and thrifts. It would literally get read by a ton of people since no one is taking time to write about them because of their size and market cap. Just a thought, but would be really interesting to give it a shot.

 

JD-MBAMonkey - Community bank and thrifts? Okay, makes sense, but how do you discover sectors like that or figure out if they're unrepresented? Sorry if that sounds like a dumb question.

"Respect others in their view, and demand that they respect yours. Love your life, perfect your life, beautify all things in your life."
 

before you start writing, start reading equity research. start reading the newspaper and pick out some public companies that sound interesting to you. go to your school's library and ask somebody there how to access public equity research. chances are you'll have access to thomson research or something along those lines. search for research and initiating coverage reports on those companies. notice what analysts are talking about, how they think about equities, and how they evaluate and present them. emulate their research until you develop your own understanding on how to evaluate equities.

-- sm
 

Read the 10k's to learn about the company's operations and its implications on the financial statements, conference calls, follow the the analysts that follow the companies. Those are essential starting points, after you read all those, it's easier to understand what the companies are going through, and in turn, draw up an investment thesis.

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