Why no forum for Marketing within WSO?

This is WALL STREET oasis. The website for current/prospective FINANCE professionals. I'm sure there are other online communities dedicated to marketing.

Yeah, because everyone loves the four Ps...

I took CRM-Data Mining last semester and the shit I learned in that class was mind blowing. Formulas and statistical models I could immediately use and see where it would be significant to any company's bottom line. If you think MKTG is just door to door or infomercials you aren't up on the algorithm's they are using now to predict when you will buy a new lawn mower or change energy drinks, the math is freaking amazing. I'm not a quant but marketing has gone high tech, Finance ppl better keep the phuck up or end up working for an MD in MKTG!

Marketing/advertising could make an interesting forum. However, it might open the door to too many non-finance forums. For now, I'd feel free to post any marketing threads here in Off Topic. Or marketing job search in Job Search, etc.

Edit: I should add that my undergrad was marketing. Unfortunately, the job prospects were not great. Although some of the upper-tier ad/marketing jobs sound very cool. Especially as you get to more of a strategic side.

We bout finance out here bro.

I actually considered going into marketing when looking at positions senior year in college.

But, one thing that held me back was the long term growth in the position. I mean what person have you heard of that is a marketing billionaire? I wanted unlimited upside and sought to learn skills that would allow me to manage entire companies.

Nevertheless, I did interview with a marketing firm in NYC to consider it. I had the luxury of picking nearly any subsidiary of WPP (biggest marketing company in world) and asking for an interview, anywhere, as my mentor in college was the non-executive Chairman of WPP.

I found a position that struck my interest and picked a company called Millward Brown.

https://en.wikipedia.org/wiki/Millward_Brown

http://www.millwardbrown.com/

I went to the interview in NYC and found out it really wasn't for me. I'm not sure if it was the hiring manager or the culture, but I really didn't want to be there. I was much more drawn to finance/consulting/banking.

I work for a VP with an MBA in marketing from Duke. Smart ass dude and his pay might not be Goldman Sachs tight, but it's tight.

marketing background, almost went the ad agency route.

consumer psychology fascinates me, but don't have it in my heart to further promote consumer culture

that said, could easily see myself in some type of strategic marketing role in the next few years

Marketing would be cool to work in, but in general the industry pays shite.

I'm very torn. I am Personally against a Marketing forum, as I think it would quickly be overrun with off topic items.

That being said, I work pretty closely with our head of Marketing, who's done a ton of items that you may see in print and in elevators regarding our funds, and who is is quite technical. (I'm the product specialist in our meetings on my products) Many of these things are with people (below him) on the sales desk. He's lost people to be Bloomberg talking heads, etc. There is a definite interest, but I think it is quite specialized, and fraught with danger of diluting the conversation.

If we get a marketing forum before a quant finance forum, I’ll personally steal and destroy any servers hosting WSO.

https://poetsandquants.com/2018/04/21/whartons-big-bet-on-the-data-anal…

If we get a marketing forum, then WSO will be flooded with bleach blondes in red bottoms. Let's do it!

It’s not a real career

Every marketing Ugrad and alumni I have ever met (semi-target Southern California) is either a thot in a glorified office admin, HR, or communications position, or is some Magic Mike Tai Lopez-tier "entrepreneur" who loves talking into the mirror about their awesome technology startup and the champagne showers they are going to get after they file for S-Corp LLC.

The 2-5% who actually work in the data/high analytics of consumer analytics/trend statistics can be delegated under the breadth of consumer economics, and thus don't need a separate forum. Also, why get a marketing major when you can go into economics, apply for their jobs as well as try to break into PE/IB/AM?Why limit yourself and your knowledge?

Of course, marketing analytics are now very popular. But, in my opinion, now SEO services and so on are still very much in demand because now everything is via the Internet. I, too, when I started my business, could not raise my site higher, which I did not try to do. And my business gradually began to die. And one day, my business partner gave me the idea to use SEO services and showed me this site https://serendipity-online-marketing.co.uk/. And you won't believe it, I took a chance and, finally, my site became more popular and users found it.

Marketing runs the world. They are the real magicians pulling the rabbits out. Even in investment banking it all comes down to sales and closing deals. Half you finance people are marketing people and just don't know it! Prove me wrong!

i fukkin hate marketing bitches

Out of place here.

RE: people commenting about marketing not paying well. You can easily make $100k a year as a "good" media buyer. 1 - 2 years out of school working ~60 - 70 hours a week assuming you are spending 10 of those hours on research and honing your craft.

It's not IB/PE/HF but it's definitely solid money. Good CMOs for DTC vc-backed brands ~$300k - $500k base. No need for school either, can't remember last time I asked about that. If you're in anything digital heavy, it's just like finding good devs. All skill based and always learning.

Know lots of ex-finance guys that moved to marketing. My old CMO was at an HF before jumping to marketing.

love watching these marketing dudes on YouTube that analyse websites. for example they take a mattress business doing £300m sales p.a and go through their website and describe what is wrong with it. too much info in certain places/too many clicks here etc. love the psychology of it all.