Networking Question

If you have a specific group that you find interesting in mind, what is an appropriate cadence to reach out to folks in that group? 

For example, let's say you email an associate to chat on a Wednesday. At what point is it then appropriate to reach out to someone else? Should the first step be to follow up? What if you follow up with no response? 

Have a specific group x bank in mind, and I just want to give myself the best shot possible.

Thanks!

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