Fundraising Tactical: using Linkedin / Sales Navigator / VAs / Pitchbook

So I'm working on a fundraising engagement for a VC/growth equity shop, with the goal that if the fundraise goes I get to join them FT. However they are an emerging manager, on their 2nd fund, founded just 3 years ago.

My normal contacts are insufficient - mostly because they are in Asia and the target for this fund would be global LPs. So I need to find new contacts, organize them, prospect and qualify them, and develop a dialogue. The fund has good returns, but fundraising for an emerging manager is brutal - even more so during COVID.

I'm trying to come up with tactics on how to use my resources, and how to get my VAs to find and organize leads, so that I can go prospect/screen. I've got the following resources: Pitchbook, Linkedin, Linkedin Sales Navigator, VAs, have a friend who can run Preqin searches as-needed, and a couple of CRMs - Affinity and Hubspot.

I have extensive PE connections in Asia, both LPs and GPs.

Thoughts? Advice?

With Sales Navigator (which I'm a novice at using) I can build lists. Can I leverage my VAs and the InMail messages somehow? I think I can have the VAs actively add all the contacts that some of the placement agents have. I can't really tell the VAs which of the contacts are LPs tho- that's kind of left to me.

 

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