A retailer invited me back for a 2nd round. Position is acquisitions and development analyst. They're gearing up for a large expansion on the East Coast. Mostly buying land though.. kind of like Walgreens, Burger King, etc., then you're involved in the whole development process. For the 2nd round they want a local RE market analysis Power Point, 8-10 slides, and want it early next week, so the whole process is moving pretty fast.
I'm putting it together now using market and research reports from the big brokerages, and using some census data on the market. Also going to incorporate maps with competitors, proximity of colleges, and maybe highways/transportation. Anyone have any experience doing this, or any advice on what to include in the slides?
Very appreciative for any insight/recommendations
Also, I saw someone post about a similar position but for housing development. Anyone have experience doing something similar to what I describe, or know someone doing it?
You are definitely on the right track.
1) Identify the target customer (i.e. women, aged 25 - 40, college educated, median household income of $80k) 2) Identify a handful of target markets that make strategic sense. Provide demographic information for a 1, 5, and 10 mile radius if possible. Provide rental rates, cap rates, etc. and any other specific RE trend information that you can find. 3) Plot all competitors within the target area on a map. 4) Extra points if you can identify a vacant box or vacant piece of land nearby a major competitor and explain why it is an ideal location (i.e. "A" location, high visibility from the highway or road, great signage, multiple entrances/exits, proximity to other major attractions that will help drive foot traffic, etc.) 5) Extra points in the interview if you told me that you called a local broker to get information on a specific site
PM me if you want to provide me with the company name and we can discuss more specifically. Everything will be kept confidential (obviously). Good luck to you.
Awesome, thank you. Any chance you know what the comp would look like for an analyst doing this? I'll PM you too
Someone may have better data but based on my experience working with our portfolio companies corp finance and development departments I would say comp is between $60-$80k but this will depend on prior work experience, type of firm, etc. Needless to say, if it is one of your first jobs definitely focus more on building a valuable skill set and network that you can then leverage into a more lucrative role down the road.
Demographics, population trends, traffic counts, large economic bases (i.e. corporate headquarters). Also sales/listing search to determine where similar pad sites are and what they are selling for PSF.
You should analyze the competitive set and compile a list of recent leases signed in the area and what rates and terms are normal for this market. If you are able to determine the income stream and want to go above and beyond you could do a financial feasibility analysis as well.
Find the best build-to-suit opportunities by looking at the tenants in the neighborhood/market. I would go as far as secret shopping listings for similar space to show you are not simply analyzing research, but "putting yourself in the market". By identifying the lowest market rates for superior and inferior space, you will really be able to understand where you need to be at to absorb the space.
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