Looking for an ER wiz with 2-4 yrs of exp to come help me build a content engine

It sounds like you're looking for a unique blend of skills—someone with an Equity Research (ER) background who can leverage their analytical expertise, storytelling ability, and data-driven mindset to build a content engine for your software business. Based on the most helpful WSO content, here are some key points to consider when targeting the right candidate:

1. Ideal Candidate Profile:

   • ER Experience: Look for someone with 2-4 years of experience in Equity Research, as they are trained to analyze data, develop theses, and communicate insights effectively.
   • Storytelling with Data: ER professionals excel at connecting the dots between raw data and actionable insights, which aligns perfectly with your need for someone who can "tell a story from the data."
   • Hustle and Urgency: ER roles often require hitting the phones, building relationships, and uncovering "secret knowledge" through primary research—skills that are directly transferable to your content/data strategy.

2. What to Emphasize in Your Pitch:

   • Learning Opportunity: Highlight the chance to transform a business and gain exposure to a unique content/data strategy akin to Bloomberg's model. This could attract candidates looking to diversify their skillset beyond traditional ER roles.
   • Impact: Emphasize the tangible impact they can have on the business, which may appeal to those seeking a more entrepreneurial or hands-on role.
   • Career Growth: While you mentioned the lack of a brand name, you can position this as an opportunity to build something from the ground up, which could be a strong selling point for ambitious candidates.

3. Where to Look:

   • Networking: Tap into your network or platforms like LinkedIn to find ER professionals who might be open to transitioning into a more entrepreneurial role.
   • WSO Forums: Post your opportunity on Wall Street Oasis, as it’s a hub for finance professionals, including those in ER, who might be exploring new paths.

4. Interview Focus:

   • Test their ability to synthesize data into actionable insights and develop a thesis.
   • Assess their communication skills and ability to "sell" their ideas, as this is critical for both ER and your content strategy.
   • Gauge their resourcefulness and willingness to dig deep for information, as this aligns with the "hitting the phones" aspect you mentioned.

This role sounds like a fantastic opportunity for someone with an ER background to pivot into a high-impact, entrepreneurial position. Good luck finding the right fit!

Sources: Q&A: Sell Side Equity Research to Software Engineer, Hedge Fund Guru Answering Inbox Questions Here. Thanks Mr. Pink Money, Q&A: Analyst --> Associate at a VC / Growth Equity Firm, Biotech equity research possible with ZERO finance experience?, From a Paper Mill to Call Centre to Back Office IT to Equity Research