Why does any firm issue a hold rating?

Isn't this just a low conviction cop-out? Given most equity research firms cover a wide range of companies, if you give out one hold rating but there are 100s of buy rated stocks, why wouldn't I just sell my "hold" rating stocks and reallocate capital elsewhere, like to buy rated stocks (assuming I could reallocate without changing the variance/getting too overweight somewhere)

Seems like a low-conviction way to say "we dont know anything"

If equity research is gonna be wrong half the time anyways, they might as well pick a side, right? What am I missing? Is this not just a "baghold" recommendation?

8 Comments
 

Your premise is off. Nobody is buying/selling purely based on a buy/sell rating from a sell-side equity research analyst. And the sell-side analyst is never meant to have high conviction on every idea, but they can suggest conviction by having a price target far above/below current price. They provide a research service / mgmt access, while the buy-side analyst makes the buy/sell decision and determines conviction. But it's for this exact reason why some firms label their ratings something like "underperform, market perform, and outperform", because it removes the nominal "recommendation".  

 
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