Can AirBnB force a marketplace company to stop using the word "Air" in their name?

As the title says...Can AirBnB force a marketplace company to stop using the word "Air" in their name?

If i were to call my company AirDoggieDayCare that is....AirBnB for doggie day care...and if i'm successful...would AirBnB care?  If they cared, could they force me to stop using the word "Air" in my name?

6 Comments
 

I would argue "no".
Comparable to the word "insta" - there are many apps and companies that are in the exact same space as IG and they use it all the time.
The question is whether another company would need a similar name to make it big. I would also argue, "no". Only instagram is well known and used daily, the other ones are just satellites hovering around the partial brand. Most people don't know them.

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