Undergrad B-School: UVA vs USC Marshall

Hi everybody! I need your opinions on this tough decision I have to make within the next few days. 

Disclaimer: Cost does not make a difference.

I was recently accepted by UVA (OOS) and by USC Marshall. 

I have read all the forums on WSO and I still can't make my mind up. UVA is clearly better for IB, but the truth is I am not sure if I want to go down that road. I am more entrepreneurial, so USC and Cali would maybe be a better fit.

I am just not sure what I want to do within the business world and where I want to end up when I am older. 

If I go to USC it will be hard to go back to the east coast. If I go to UVA it will be hard to go to the west coast. 

I like the USC vibe, though, but I am not sure it will open up as many doors as UVA does in the business world (IB/PE/consulting - if that's what I want to do in the end). I would not want to have regretted not going to UVA if IB is what I end up doing, and regretting not having gone to USC if I end up wanting to create a startup or something along those lines. 

Could someone on here tell me what they would do if they were in my shoes? Does USC still place well in NYC? Do people on wall street look down on people from USC because of its history as the "university of spoiled children"? If someone here is from UVA, is there any startup culture at all?

Thank you guys for helping me out