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in football always hear Raine Group and Clearlake, aside from the obvious GS+JPM. Looking for more football focus (or soccer if you call it that).
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Based on the WSO dataset, Raine Group is indeed noted for its involvement in sports, particularly in football (soccer). They, along with PJT, Moelis, and Evercore (EVR), are mentioned as having a fair amount of activity in the sports sector. These firms are known for handling transactions involving "trophy assets" where valuations can often be driven by factors beyond just financial metrics, such as ego and emotional investment by buyers.
For a more football-focused firm, you might also consider looking into firms that have a history of dealing with sports teams as part of their portfolio. For example, Elliot Management's involvement with AC Milan highlights their capability in managing sports franchises, not just as a quick flip but with a longer-term perspective.
If you're looking for firms with a specific focus on football, it might be beneficial to explore smaller boutique firms that specialize in sports or have a strong track record in regions where football is highly popular, such as Europe or South America. These firms might not be as large as Goldman Sachs or JPMorgan, but they could offer more specialized expertise in football-related transactions.
Sources: Sports Private Equity, Investment Banks as Football Clubs, Sports IB, Investment Banks as European Football (Soccer) Teams, Investment Banks as Football Clubs
777 is a great place to be at right now
Arctos is a pretty sizeable PE fund dedicated to sports investing
CVC has a dedicated team and has a track-record of investments in the sector across multiple sports & countries.
Raine has a backlog of sports teams looking to use their services. Chelsea deal brought em to a new level
CAA's investment bank may be up-and-coming. Raine Group is probably the best right now (does advisory / investing).
A good friend works in sports that is at a startup backed by very notable investors. Raine advised on a growth investment for one of their clients into the company he works at. Seems like at least from his experience of working in the space for a handful of years, Raine Group is the preeminent firm that always comes up when it comes to advisory work.
Red Bird Capital are quite well known in the Sports PE space
Roth in Europe (Manchester United, Inter Milan, etc.)
ISOS7, Otro Capital
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