Market Reserch Tools (REIS, Costar etc

Need to decide which subscriptions to buy for our company (we want to provide quarterly market reports and property level UW of all 4 property types). Had subscriptions of REIS and CoStar during my master and noticed that the data is not reliable. Would like to find the right mix of subscriptions for our needs only focusing on one metro area. What subscriptions are you using and how do you like it?

15 Comments
 

I have both REIS and Axio and would agree that Axio is more credible (they update their vacancies and rents every month), IF your focus is on larger, institutional properties. REIS has so much more data, they track those hidden 45 unit Class C properties (which can be valuable if you are in the value-add space). The tradeoff is that REIS updates their data quarterly.

For office, I would use CoStar. Retail and industrial are a crapshoot.

 

Every major brokerage has the free MSA reports - CBRE, C&W, Collier's, Marcus and Millichap, HFF, etc.

Paid services: REIS is great for the secondary/tertiary markets. Axiometrics for multi. CBRE-EA for MSA data.

 

I know you're looking for market research, but I just wrote something on my blog on where to find research info for companies:

http://www.treetis.com/blog/2015/4/2/research-sources

The last section talks about industry data. A lot of it is behind paywalls, but you can try to find some data in company presentations (which often start with a view on the market) or government sources, depending on the industry. You can also try to find some data within free consulting reports at any of the major consulting firms, but the data is likely to be more broad.

 

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