Moving from big4 to boutique, but planning to go to MBB
Really curious, I was an associate at EY - TAS specifically lead advisory and corporate finance division for 2 years before making a move to boutique advisory. Main reason was, I want to get more exposure to other "field" and feel like the move will add more transferable skills. Moved just 4 months ago, and I didn't see any of my friends from my div going to MBB. Mostly to IB/PE/VC (which make sense). However, with the TAS division now being folded into EY-Parthenon, feels like it will add brand name and value when applying. Should I go back to EY? If so, will it increase my chance on getting hire?
Based on the most helpful WSO content, your situation is nuanced, but here are some key points to consider:
EY-Parthenon Rebranding Impact: The rebranding of EY's TAS division into EY-Parthenon M&A Strategy has indeed added some prestige and brand recognition. However, the consensus from WSO threads suggests that while the name change might help on-campus recruiting and create a "buzz," it is largely seen as cosmetic. Employers and recruiters in MBB or other top-tier firms are likely to differentiate between legacy EY-Parthenon and the newly integrated TAS division. The rebranding alone may not significantly boost your chances of getting into MBB.
Boutique Experience: Moving to a boutique advisory firm can be a double-edged sword. On one hand, it can provide you with broader exposure and transferable skills, which are valuable for MBB applications. On the other hand, boutiques may lack the brand recognition of EY-Parthenon, which could be a disadvantage when competing against candidates from more established firms.
Going Back to EY: Returning to EY-Parthenon could potentially enhance your resume, especially if you can leverage the rebranding and position yourself within the M&A Strategy practice. However, the move back should be carefully evaluated:
MBB Recruiting: MBB firms prioritize candidates with strong problem-solving skills, leadership experience, and a track record of high-impact work. While brand name matters, your ability to demonstrate these qualities through your work at the boutique or EY-Parthenon will be more critical. Networking with MBB consultants and preparing for case interviews will also play a significant role in your success.
Recommendation:
Ultimately, the decision should be based on where you can gain the most relevant experience and how well you can position yourself for MBB through networking, preparation, and storytelling.
Sources: EY OTS rebranding to EY-Parthenon M&A Strategy - Thoughts?, How is EY Parthenon viewed vs MBB, EY Parthenon Software Strategy?, Best big 4 consulting dept?, Q&A: I Work at Strategy&. Consulting
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