Moving from big4 to boutique, but planning to go to MBB

Based on the most helpful WSO content, your situation is nuanced, but here are some key points to consider:

1. EY-Parthenon Rebranding Impact: The rebranding of EY's TAS division into EY-Parthenon M&A Strategy has indeed added some prestige and brand recognition. However, the consensus from WSO threads suggests that while the name change might help on-campus recruiting and create a "buzz," it is largely seen as cosmetic. Employers and recruiters in MBB or other top-tier firms are likely to differentiate between legacy EY-Parthenon and the newly integrated TAS division. The rebranding alone may not significantly boost your chances of getting into MBB.

2. Boutique Experience: Moving to a boutique advisory firm can be a double-edged sword. On one hand, it can provide you with broader exposure and transferable skills, which are valuable for MBB applications. On the other hand, boutiques may lack the brand recognition of EY-Parthenon, which could be a disadvantage when competing against candidates from more established firms.

3. Going Back to EY: Returning to EY-Parthenon could potentially enhance your resume, especially if you can leverage the rebranding and position yourself within the M&A Strategy practice. However, the move back should be carefully evaluated:

   • If you return, ensure you are in a role that aligns closely with MBB's focus areas, such as strategy or high-impact projects.
   • Consider whether the additional time spent at EY-Parthenon will provide you with the skills and experiences that MBB values, such as leadership, problem-solving, and client impact.

4. MBB Recruiting: MBB firms prioritize candidates with strong problem-solving skills, leadership experience, and a track record of high-impact work. While brand name matters, your ability to demonstrate these qualities through your work at the boutique or EY-Parthenon will be more critical. Networking with MBB consultants and preparing for case interviews will also play a significant role in your success.

Recommendation:

• If your current boutique role is providing you with diverse, high-impact experiences and transferable skills, it may be worth staying and focusing on building a strong narrative for your MBB application.
• If you feel that returning to EY-Parthenon will position you better for MBB (e.g., by working on strategy-focused projects or leveraging the brand name), it could be a strategic move. However, ensure that the role aligns with MBB's expectations and that you can articulate the value of your experience during interviews.

Ultimately, the decision should be based on where you can gain the most relevant experience and how well you can position yourself for MBB through networking, preparation, and storytelling.

Sources: EY OTS rebranding to EY-Parthenon M&A Strategy - Thoughts?, How is EY Parthenon viewed vs MBB, EY Parthenon Software Strategy?, Best big 4 consulting dept?, Q&A: I Work at Strategy&. Consulting