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they are amazing, but idk as a food truck. Lobster rolls are usually expensive and viewed as a more luxurious item, so I'm not sure if people would necessarily want them from a food truck where they're generally expecting cheaper food. Depends on the venue (like a festival where you can price gouge or something like that).
Interesting
is that not a thing where you are? There are 2 that I know are national, although Luke's closed some locations in my area:
There's probably more. Lobster is great though, it would be badass to retire in Maine and have all the lobsters you want.
I'd take the other side and said that the food trucks are actually a good idea. I've seen brick/mortar Lobster places come and go. Really I think it comes down to expense. If lobster was cheaper (as it use to be, use to be considered a "bug" of the sea that things that poor people ate. They also feed it to people jail because it was so cheap.), people might eat it more. For a brick and mortar to be successful, you need returning customers that come back regularly. It's like mexican/pizza/sushi, there are people who will purchase these weekly, but you don't hear a lot of people saying they need their weekly lobster roll.
It's also some what of a territory thing. I'd trust a lobster roll more in new england than in other places in the US.
All together, a food truck makes more sense to me because you can drive around to different cliente.
Question: I never had lobster in my life (yuropoor). Am I missing out?
Yes.
Good lobster is fantastic. Anything less than top quality tastes bad to me
Bite into Maine at Allagash Brew proves a lobster roll truck can work. One of the best I’ve had, but don’t know how well the market is for it outside of coastal NE.
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