Only $50k to be a New York Times Best Selling Author?

I just read on Twitter you can buy your way onto the NY Times Best Seller list for $50k. That seems pretty cheap. My question becomes, how can this be used to make money/advance career? Dropping $50k for prestige makes no sense. But can this be parlayed into money making things? Speaking gigs, etc.

 

Haha obviously I don't know for sure. But this one sounds pretty plausible to me. The Twitter dude wasn't selling anything, and I've seen tons of people online say the NY Times and similar lists can be bought. If Google is saying you need to sell 7500 books in a week, I guess that would probably cost more than $50k. But not by much. 

 

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